Ideal Investor Persona Questionnaire

Feel free to use this as many times as you want. You will see we do not collect any personal or startup data, so your responses are completely anonymous. :)

At what age do you think your ideal investor is primed to be a good investor? (pick one)

20-30

31-40

41-50

51-60

61+

What is the gender of your ideal investor?

Female

Male

unspecified gender

any gender

Where do you suppose they live?

What has been their professional background?

Entrepreneur

Corporate Executive

Financial Analyst

Consultant

Other

Which industries do they prefer to invest in?

Technology

Education

Fashion and Beauty

Wellness

Transportation / Freight

Healthcare

Finance

Manufacturing

Consumer Goods

Real Estate

Other

And prefer to invest in (technology/domain)?

At which stages of investment do they involve themselves? (pick one)

Seed (idea, MVP)

Early (market ready, early traction)

Growth

Late (expansion)

How afraid are they of making mistakes or losses (pick one)

not afraid at all - they are willing to take high risks for high rewards

somewhat cautious - they prefer a balance of moderate risk and reward

very cautious - they aim for low risk even if it means lower rewards

What are they afraid of?

of Financial Loss

of Missing Out

of Reputation Damage

of Lack of Control

of Long-term Commitment without an Exit

of Legal or Regulatory Challenges

What are their short-term investment goals?

What are their long-term investment goals?

What kind of returns do they expect from their investments? (pick one)

High returns

Moderate returns

Low returns

Why do they invest?

for financial gains

for building a diverse portfolio

for supporting innovative startups

for the thrill of discovery

for intellectual engagement

because of personal passion or connection to the problem

for power of association

for legacy building

What do they enjoy doing for leisure?

What factors influence their investment decisions?

Market trends

Founder's background

Business model

Financial projections

Peer recommendations

Other

How much information do they need to make a decision? (pick one)

Very little, they rely on instinct and brief overviews

Moderate amount, they prefer concise summaries and key data points

A lot, they need detailed reports and in-depth analysis

How do they prefer to receive and interact with startups?

Phone calls

Video calls

Text

In-person meetings

How often do they prefer receiving updates? (pick one)

Once a week

Twice a month

Once a month

Once every three months

Once every six months

Once a year

What level of involvement do they prefer in their portfolio startups? (pick one)

Not very involved, letting the startups operate independently (Hands-off)

Moderately involved, offering support when needed but not intervening too much (Balanced)

Very involved, providing frequent guidance and support (Hands-on)

How do they prefer to manage their portfolio startups? (pick one)

Very active, participating in daily operations and decision-making (Active involvement)

Advisory, providing strategic advice and guidance periodically (Advisory role)

Minimal, stepping in only when necessary and letting the team handle most things (Minimal involvement)

Persona Copy

Our ideal investor is between , from who has worked as in the past. They prefer to invest in in startups at stage working on . They are with fear(s) as their primary fears. Their are looking for as their short-term investment goals, and as long-term ones. They want from their investments. Their motivations to invest primarily are . They enjoy in their personal time. Key factors influencing their decisions are . They prefer to communicate via with getting updates . Their management style is with involvement in their portfolio startups.

Copy/paste this wherever you need to or save it with a good descriptive name. Tip: if you are unsure of what to name this, use this prompt in any of your preferred AI chat tools:

This is a persona of my ideal investor: [paste the above paragraph]. Help me create a practical, unique human-understandable name for it which uses the most important elements of the persona to help identify or to match an investor quickly and easily.

That's it!

Hope you found this useful. Take care. Bye. :)

The FPC Team.